Indian's Statup's Five Innovative Apps
Experts say that the key to success will be to develop
user-friendly apps and ensure that the shopping experience is not lost across
different devices.
URBAN
LADDER - ONLINE FURNITURE RETAILER
UNIQUE APP FEATURE: The retailer's new augmented reality
versions app feature helps customers visualize and build their own wardrobes
using the app. They can check different colors, explore dimensions and compare
pricing.
HOUSING.COM
- ONLINE RENTALS, RESALE, LAND AND NEW PROJECTS
UNIQUE APP FEATURE: The app is completely gesture-based.
Once a user starts browsing, a map adjusts to the location of the property
automatically. The app also shortlists your favorite properties, with just one
downward swipe. The one tap on 'Call Agent/Landlord' also lets the user make
calls instantly.
LIMEROAD
- SERVICES PROVIDED: ONLINE WOMEN FASHION RETAILER
UNIQUE APP FEATURE: The retailer's app posts new styles
and product updates from customers and vendors every 30 seconds, having
something fresh to see every time a user logs in. Products and looks created by
users are streamed along with new products and trends.
VOONIK
- ONLINE PERSONAL STYLIST PLATFORM
UNIQUE APP FEATURE: The app's swipe-to-like interface
allows the user swipe to the right if they find some clothing/accessory
attractive and to the left if you are not interested. Once swiped right, it
will keep her posted on the discounts and availability for that item over time.
TAXIFORSURE
- ONLINE TAXI AGGREGATOR
UNIQUE APP FEATURE: Instead of having to go through the
ordeal of selecting a pickup and drop location every time, a user can shake the
phone and the app suggests trips based on past usage. Passengers can also share
location directly from the app via email, SMS, WhatsApp and let their friends
and family track their journey.





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